Early Glimpse at Boao Forum

vivo first introduced its mixed reality headset, simply called vivo Vision, at the Boao Forum for Asia Annual Conference in March 2025. It grabbed attention with a design that instantly recalled Apple’s Vision Pro: ski-goggle silhouette, thick padded strap, even a digital crown-style dial and magnetic battery setup that look purposefully familiar.

The reveal made clear that vivo is expanding beyond smartphones into spatial computing and robotics. The device is part of the company’s Blue Technology Matrix, bridging mixed reality with future robotics ambitions.

Hands-On Impressions: Comfortable, Elegant, Immersive

Recently, vivo’s Product Manager Han Boxiao confirmed the device is nearing launch. He shared impressions after testing the prototype in vivo’s MR experience zone. He called it “very light” in the front, comparable to the comfort you get wearing AirPods Max, and praised its design as “amazing, simple, elegant.”

That matches earlier commentary describing the design as “stunning, minimalist, elegant, and refined.”

Beyond feel and form, Han mentioned that viewing panoramic shots from the upcoming vivo X200 Ultra on the headset was “truly breathtaking.” He implied the launch is being actively prepared even though no technical specs or pricing details have been revealed yet.

A New Contender in Mixed Reality

The vivo Vision arrives amid growing competition in MR. Apple brought the Vision Pro to market in early 2024, and Samsung plans to follow with its Android-powered Project Moohan later this year.

Analysts say the vivo Vision could be the closest thing yet to the Vision Pro in look and feel, calling it a “clone” in some outlets, though others see it simply as validation that MR hardware is entering a broader phase of competition.

Strategy Behind the Scenes

vivo’s push into MR fits a larger story. Its BlueTech R&D framework spans areas like imaging, AI, operating systems, chips, and power. The company has also launched a Robotics Lab, aiming to use spatial computing as a stepping stone for broader robotics applications, especially consumer-focused robots for the home.

In that context, the vivo Vision isn’t just another headset. It represents a bridge between mixed reality and the sensory intelligence robotics will need. That's a meaningful shift for a brand known for hardware yet now seeking systems-level relevance.

What This Means

What this really means is that vivo is not just building hardware. It is shaping a possible roadmap for how smartphones, mixed reality, and personal robotics might connect in the consumer space. The near-launch of vivo Vision could heat up the MR market, lower barriers to entry, and push incumbents to respond. It also raises hopes that more accessible devices with thoughtful design could soon be more widely available.

As we wait, questions remain: software, performance specs, pricing, availability. Good to know design and comfort are already checked off.