“The first and only product to be announced for manufacturing at “BlueOval City” plant is a next-generation electric truck that has been named “T3” by Ford. T3 stands for “TrustTheTruck.”

Ford Motor, one of the largest automobile companies in the world, is under construction outside Memphis, Tennessee. The plant will hold the capacity to build 500,000 electric vehicles every year at full production revealed by the company itself.

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The first and only product to be announced for manufacturing at the “BlueOval City” plant is a next-generation electric truck that has been named “T3” by Ford. T3 stands for “TrustTheTruck.”

Jim Farley, the CEO of Ford, said, “Project T3 is a once-in-a-lifetime opportunity to revolutionize America’s truck. It will be a platform for endless innovation and capability.”

Additional products under Ford’s next-gen EV infrastructure could be produced along with the truck as sources revealed. 

Ford Motor and SK On, the South Korean battery supplier, are investing $5.6 billion in the BlueOval City campus, where not only new-age trucks will be manufactured, but also battery cells will be produced in huge quantities. Production is on track to start in 2025.

BlueOval City is an important part of Ford Motor’s production plans to produce 2 million EVs in 2026 which is also the target for the automobile company’s Model EV business to accomplish an 8% EBIT profit margin. 

Ford on Thursday for the first time provided details of finances for its production units including EVs which lost $2.1 billion the previous year and could lose $3 billion in 2023.