In 2015, Ariel Gorelik  (CEO and Founder of MYLÉ Vape) was determined to find an alternative to the harmful combustible cigarettes on a global scale. He suffered from the loss of his beloved mother to cancer and decided to honor her by creating MYLÉ Vape. His goal was to provide an alternative to combustible cigarettes. 

Today, the company is recognized as one of the fastest growing safe, and most affordable nicotine delivery systems worldwide. MYLÉ has also set the global market standard in providing consumers with a premium vaping experience through modern design and technology.

 

World Leader in the E-Cigarette Industry

 

MYLÉ offers an alternative to combustible tobacco products that is convenient, cost-effective and contain less harmful substances. Their mission is to continue aggressive global expansion to ensure MYLÉ’s high-quality award-winning products are available everywhere.

MYLÉ’s prime mission and overall goal is to provide a safe alternative to combustible cigarettes. The company is consistent in delivering that goal by working with reputable partners, knowing the business, and taking proper measures to ensure device safety is met. MYLE invests heavily in R&D with a team of professionals that work hard to ensure the company values and product quality are not only met but surpassed year over year. 

 

Unique Product Options

 

MYLÉ offers several product options, all ranging in shape, style and liquid capacity in the two most common categories of vape—Pod Systems and Disposables. The company also services the global community with products registered and sold worldwide. To ensure innovation, MYLE has built a world-class R&D team that is continually monitoring industry trends and ideating new product innovations in terms of device function, device safety and flavor. Moreover, MYLÉ is constantly looking for ways to innovate and test new products and the product functionality in-market is a key strategy to stay ahead of the curve in a fast-paced, ever-evolving industry.

Being a leader in the vape industry, MYLÉ consistently delivers on the functionality benchmarks that customers value in classic vape products. The company understands its customers thoroughly while also understanding the functionality they desire in a disposable. With features such as ease of use, device longevity, device efficiency, and great flavors, MYLÉ  delivers consistently,  meeting customers’ expectations of the brand and experiencing a trust level with their loyal customer base, not many competing brands can tout on a global scale.

 

Spearheaded by Expert Professionals 

 

The MYLÉ team is spearheaded and guided by Ariel. Being at the helm, his vision in product development and innovation guides the team to further grow and develop the company. According to Ariel, the MYLÉ team is “the best in the industry” for various reasons. Firstly, the MYLÉ staff is a collection of individuals from all walks of life where each can be considered an expert in their particular area or department. Some staff members have grown through the ranks starting years back in an entry position, while some team members have joined with significant experience and education. Altogether, the team forms a unique group of educated and hard-working leaders, unified in raising the MYLÉ brand to new heights. Moreover, weekly team meetings keep the team unified, encouraged and consistently motivated to tackle all obstacles in an ever-changing and shifting global industry. 

 

Abiding Checkpoints to Prevent Underage Vaping

 

MYLÉ is designed specifically for adult smokers, and it’s a top priority for the company to keep its products out of the hands of underage users. To achieve this, it has established various checkpoints within the purchasing process to ensure the prevention of underage vaping. Adding to that, MYLE is constantly conducting industry research with retailers, vendors, distributors and others, to identify and understand how underage users obtain vape products and by locating the source of underage sales, these checkpoints have been well established, and tested and contribute immensely to ensuring youth safety.  This transparency has helped it identify and understand how underage users obtain MYLÉ products and by locating the source of underage sales, it can contribute to ensuring better safety of the children. Additionally, MYLÉ continues to work closely with retailers who are dedicated to enforcing Tobacco 21 laws and are willing to help educate consumers on the new tobacco legislation.

 

Incorporating Innovation and Technology 

 

Having benchmarked the global market standard, MYLÉ considers various factors when ideating a new product or device functionality. Firstly, the company considers device safety as paramount, along with innovation and the device’s ease of use. Unlike its competitors, the company offers several product options that range and vary according to shape, style and liquid capacity in two of the most common categories of vape—Pod Systems and Disposables. Secondly, MYLÉ heavily invests in developing high-quality liquids and subjects each flavor to rigorous testing to ensure a safe and reliable product is the end result. 

 

Foreseeing Massive Growth in the Future

 

Being a seasoned leader, Ariel envisions several ground-breaking changes in the vape industry. In his opinion, potentially a move toward alternative plant-based e-liquids is one trend that he expects to explode in the future. Additionally, with the legal limitations vape companies face in various countries, he foresees the biggest shift will be in expansion to countries that will allow vape products to be sold on a national scale. 

In the upcoming years, MYLÉ has planned various milestones. In addition to its Dubai office, the company plans on expanding operations in the Middle East and better servicing a region that has been paramount to its success. According to Ariel, another region where the sales potential is optimum is South America, where he foresees massive growth in the coming years for MYLÉ. Additionally, new technological advances made by the company’s Research and Development team have placed MYLE in a position to manufacture new cutting-edge devices that will certainly set trends in the industry for years to come.

 

“We are a company that provides a very safe and desirable alternative to combustible cigarettes that is pleasurable for the consumer in its ease of use, customization, durability and safety.”

 

Read Full Magazine: 10 Most Trustworthy Companies of the Year 2022