Innovation is not about saying yes to everything. It's about saying NO to all but the most crucial features. In the ever-evolving landscape of cybersecurity, Yuen-Pin Yeap, CEO & Co-Founder of NeuShield Inc., epitomizes the spirit of innovation. For him, success isn't just about creating products—it's about crafting solutions that redefine industry standards. At NeuShield, the mission is clear: to tame the ransomware pandemic and revolutionize data protection.

NeuShield's flagship product, the patent-pending NeuShield Data Sentinel, isn't just another cybersecurity tool—it's a game-changer. Unlike traditional approaches that rely on detection and mitigation, NeuShield takes a proactive stance. Their Mirror Shielding technology shields vital data, rendering it impervious to threats. The result? Instant data recovery from any Fully UnDetectable (FUD) or zero-day threat, without the need for constant updates or signatures.

Yuen-Pin Yeap's journey to innovation began with a simple yet profound realization: the need for a global "undo" button in cybersecurity. Over lunch with his colleague, Elisha Riedlinger, now NeuShield's COO, they pondered the relentless nature of cyber threats and the limitations of existing security measures. The concept of undoing changes within a finite period emerged as a solution—one that would disrupt the ransomware landscape.

"We understood that trying to detect every malicious file is akin to chasing shadows," Yuen-Pin Yeap explains. "Instead, we focused on empowering users to effortlessly undo any alterations to their systems and data, effectively neutralizing ransomware attacks."

In a world where cyber threats loom large, NeuShield's approach offers a beacon of hope. By prioritizing simplicity and effectiveness, they've redefined the paradigm of data protection. With NeuShield, businesses and individuals alike can navigate the digital realm with confidence, knowing that their data is shielded against even the most insidious threats.

Join us as we unravel the story behind NeuShield's groundbreaking technology—a testament to the power of perseverance and visionary thinking in the fight against cybercrime.

 

Recovery Capability to Remote Convenience

Initially, NeuShield's focus lay on the recovery capability of their product against ransomware. However, this approach often led to confusion among customers, who likened it to a regular backup solution. To address this, the company tuned its messaging to highlight the unique feature of instant recovery, emphasizing that endpoints protected by NeuShield can swiftly recover in a fully self-contained manner.

This strategic shift proved successful in clarifying how and why their product enables users to easily recover multiple infected machines remotely. Especially during the early days of COVID lockdowns, NeuShield found itself in a fortuitous position. With many SMB customers struggling to adapt to remote work, the company's product, designed to manage all endpoints in the cloud, became increasingly relevant.

According to Yuen-Pin, many customers laud NeuShield's product for its ability to trigger instant recovery for remote workers. This capability not only offers convenience but also saves significant time, as users no longer need to bring their computers to an on-premise facility for service.

 

Pioneering Innovation in Cybersecurity

Before founding NeuShield, Yuen-Pin held a series of influential roles spanning early-stage startups to top-tier cybersecurity giants such as Sygate Technologies, Symantec, Websense/Forcepoint, and SkyDRM. His career trajectory reflects a deep commitment to advancing cybersecurity solutions and driving technological innovation.

In his current role as CEO of NeuShield, Yuen-Pin emphasizes the critical early responsibilities of ensuring adequate funding and developing a robust commercial product. He underscores the importance of delivering on promises and establishing a strong foundation for growth. Transitioning to the phase of building a customer base and generating revenue, Yuen-Pin highlights the company's goal of achieving self-sufficiency and rapid expansion.

Reflecting on a pivotal moment in his career, Yuen-Pin recalls the pride he felt when assembling a top-tier endpoint security team in Silicon Valley to establish NeuShield. With an average of over 20 years of experience in developing endpoint security products, his team brings unparalleled expertise and enthusiasm to the task of revolutionizing the crowded endpoint security landscape. Their groundbreaking achievement lies in the development of Mirror Shielding technology, a patented innovation capable of recovering ransomed files by deleting malicious data rather than relying on data restoration or rollback methods.

Yuen-Pin's journey epitomizes a relentless pursuit of excellence and a dedication to pushing the boundaries of cybersecurity innovation. As NeuShield continues to make strides in the industry, Yuen-Pin remains steadfast in his commitment to delivering cutting-edge solutions that redefine cybersecurity paradigms.

 

Balancing Family Time and Professional Responsibilities

Yuen-Pin and his colleagues have transitioned to remote work since early 2020. While the shift offers the advantage of spending more time with family and enjoying meals together, it also comes with the challenge of longer work hours. Yuen-Pin often finds himself working late into the night to support customers in different time zones. Despite the demanding work schedule, he cherishes the moments spent with his family. During weekends, they make it a priority to engage in family activities such as strolling around the neighborhood or taking impromptu trips to the beach.