“Google says Gmail is introducing a new way or a new feature that will verify the legitimacy of a sender and it will be a blue checkmark next to the name of the organization.”

How Can You Tell If The Organization Emailing You Is Who It Claims To Be?

Google says Gmail is introducing a new way or a new feature that will verify the legitimacy of a sender and it will be a blue checkmark next to the name of the organization.

Google LLC is a multinational technology organization engaged in online advertising, cloud computing, search engine technology, computer software, e-commerce, quantum computing, artificial intelligence, and consumer electronics. Gmail is a free emailing service of Google that is used by billions of users across the world and Google put a notional thought behind the introduction of the new feature in Gmail- blue checkmark.

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Why Does This New Feature Matter?

This new feature of Gmail will tell phishing attempts and impersonators from missives from the real McCoy.

Google said, “We introduced the verified checkmark as yet another layer of protection against malicious and unwanted emails. Seeing the checkmark should give users increased confidence that their email is from a legitimate source. Thousands of companies have already adopted this open verification standard, and we expect many more to join in the coming days”

Google said these blue checkmarks are not accessible to everyone, only those organizations that adopt the BIMI (Brand Indicators for Message Identification) security system supported by Google since 2021 have them.

Earlier, if an organization used Brand Indicators for Message Identification security system and authenticated with Google, Gmail would show its logo.

After that a blue checkmark displays beside the organization’s name. As of now, organizations like Amazon and Apple are using the Gmail checkmark.