An Inspiration that led to Conversocial's Inception

An increase in brand/consumer conversations on social media was one of the key drivers that led to the creation of Conversocial – a platform that enables more efficient, satisfying and personalized interactions between big brands and their customers. An enthusiastic team wanted to create something which would be innovative, friendly, and simple to interact with, like the human-to-human interactions we have everyday. The result was Conversocial, which has led innovation in the customer communications industry. The company has expanded over the years to become an integral part of the social marketing landscape. It is among the first engagement platforms to expand support over messaging channels like Whatsapp and Apple Business Chat. Today, their A.I. automation allows consumer engagement to be more predictive and productive.

Exploring Conversocial

It is a platform that allows brand-to-consumer conversations to flow smoothly across messaging channels throughout the entire consumer lifecycle. Conversocial expertly blends bots and human ability in a single platform, offering a superior experience for customers and agents alike.

With the advent of social media, new challenges emerged, and with time, both the customers and the brands that serve them have matured, which was not the same in 2012. Both the brands and the customers have moved to private messaging channels as their preferred method of communication.  To enable their partners to keep pace with these changes, Conversocial is constantly innovating their platform offering.

 

They are focused on automation and agent conversational design; they provide the unique ability to smoothly integrate agent interactions and bot-based automation into a single conversation, from a single platform. Their aim is to deliver services and experiences that allow the bots and agents to work seamlessly as a single entity.

Conversocial embodies the values that allow them to focus on the needs of each client as the massive digital transformation unfolds globally. The team is passionate, curious and the work environment enables them to unlock their potential, thus driving growth for individuals and the company.

Success for Conversocial is:

People : Conversocial’s innovation comes from its people. They are the foundation of success. Committed and always ready to give a helping hand and to go that extra mile, the dedicated team of Customer Success Managers, Platform Engineers, and Professional Service Leaders are key contributors to the success of Conversocial.

Unique Technology : Their unique technology is robust and handles all messaging channels, offering a superior experience to customers and agents alike.

The Strength of Processes : Conversocial’s tools and technology follow a process of continuous improvements to leverage changing customer intents and interactions. With years of experience in transforming platforms, processes, and people, they have added value to hundreds of companies.

 

Advice for Emerging Companies/ Entrepreneurs

Creating a future requires passion and an innate ability to embrace change, enjoy the journey and the challenges it brings. The foundation of any company is the people. Remember to empower them and share the dream with them.

 

The future hold for Conversocial

Conversocial is growing, simplifying, improving, and enhancing the ways that brands, bots, and consumers interact. They enhance support for agents as more and more people join social media platforms, leading the evolution of the social media industry. Conversocial utilizes the power of messaging channels, helping brands to adapt how they engage with consumers, improving the online engagement experience for companies and their customers.

 

Meet the leader behind the success of Conversocial, Ido Bornstein-HaCohen, CEO

Ido joined Conversocial as COO in 2017 to oversee all commercial operations. In 2019, Ido was appointed Conversocial’s CEO, expanding his operational responsibilities to include Conversocial’s global strategy. Before coming on board, Ido achieved significant success growing and scaling companies with more than 15 years of experience in executive leadership positions at LivePerson, and SAP.

Ido has a B.A. in computer science and an MBA cum laude from the Hebrew University. Ido lives in NYC with his wife and their two boys.