StorTrack, a leading U.S.-based provider of data analytics and intelligence solutions for the self-storage industry, is officially expanding its global footprint to Australia and New Zealand through a strategic partnership with Self Storage Advisory Australia (SSAA). This move marks a significant milestone for both companies, as they unite to bring cutting-edge market intelligence to one of the fastest-growing self-storage sectors in the world.

With more than 3,400 storage facilities currently operating across Australia and New Zealand—and average occupancy rates hovering around 87%—the self-storage industry in the region is witnessing unprecedented demand. Rising urbanization, increased consumer awareness, and changing lifestyles have fueled consistent growth, making it a prime market for real estate developers, private investors, and institutional stakeholders.

Recognizing this momentum, StorTrack has chosen SSAA as its exclusive reseller for the region. SSAA will spearhead the integration of StorTrack’s analytics platforms into the ANZ market, providing local investors and operators with high-quality data tools that have long been staples in North America and Europe.

Empowering a Fragmented Market with Precision Tools

StorTrack president John Tilly emphasized the importance of timing and opportunity in the company’s expansion. “With over 3,400 facilities across Australia and New Zealand—and national occupancy averaging around 87%—the region’s self-storage sector is thriving amid rising demand and ongoing investment,” said Tilly. “Partnering with Self Storage Advisory Australia allows us to strengthen our local footprint and help clients across the region navigate rapid market changes with precision and confidence.”

Indeed, the partnership aims to address one of the region’s biggest industry challenges: a lack of reliable, centralized data in what has traditionally been a fragmented market. Stefan Kulas, Managing Director of SSAA, highlighted this gap in his remarks: “The rapid growth of the asset class in Australia combined with an evolving institutional landscape has reinforced the need for reliable, high-quality data within a historically fragmented market.”

StorTrack Tools Headed Down Under

StorTrack, which launched in 2014, has earned its reputation through powerful data tools designed to support due diligence, acquisition planning, and revenue optimization for self-storage, boat/RV storage, and campground operators. Its flagship tool, Explorer, offers deep market analysis across the U.S., Canada, Europe, and the U.K. This powerful platform will be available to Australian and New Zealand clients later this year.

Another key product, Optimize, is tailored to facility operators, providing real-time competitor rate tracking to help businesses fine-tune pricing strategies and boost profitability.

SSAA: A Trusted Name in Australasia

Founded and led by industry veteran Stefan Kulas, SSAA brings years of transactional and advisory expertise to the table. The company has successfully managed over $750 million worth of self-storage transactions and developments across both Australia and North America, making it one of the most experienced firms in the region.

By joining forces, StorTrack and SSAA aim to provide the Australasian self-storage market with a new level of data transparency, accuracy, and strategic guidance.

Looking Ahead: Smarter Storage Decisions in ANZ

This partnership arrives at a pivotal time for self-storage in Australia and New Zealand. With consumer needs evolving and institutional capital flowing into the sector, the ability to make informed, data-backed decisions has never been more crucial.

Through this collaboration, both companies are not just entering a new market—they are laying the groundwork for smarter, more sustainable growth in one of the world’s most dynamic real estate sectors.

Whether you're a seasoned investor or a first-time developer in the self-storage world, one thing is clear: the tools for success in Australia and New Zealand just got a whole lot sharper.